Branding & Visual Identity
Presto
As part of my master’s program, I reimagined Presto with a more playful and distinctive identity. The redesign introduced custom characters, bold colors, and modern typography, applied across packaging, OOH ads, and branded assets to enhance brand recognition and engagement.
JP Transportes
JP Transportes needed a modern and professional rebrand. I designed a new logo and cohesive visual identity across all branded materials, from stationery and office items to truck branding, enhancing credibility and consistency.
